Traditional Media Vs. Digital Media

Although we consider ourselves on board and moving with the digital age, there are some areas that are taking longer to evolve. One such area is the transition of traditional media metrics online. Most marketers realize the need to integrate online, but struggle with the actual process.

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Library Groups Ask Judge To Monitor Google Book Search Settlement
By Mike Sachoff

Three major library groups have filed comments with the U.S. District Court for the Southern District of New York for the judge to consider in his ruling on the proposed Google Book Search Settlement.

The American Library Association (ALA), the Association of College and Research Libraries (ACRL) and the Association of Research Libraries, are asking the judge to "exercise vigorous oversight" while ruling on the Google Book Search Settlement.

The library groups are concerned that Google would not protect reader's privacy and that it would be the only digital source for many books and academic journals.

"While this settlement agreement could provide unprecedented access to a digital library of millions of books, we are concerned that the cost of an institutional subscription may skyrocket, as academic journal subscriptions have over the past two decades," Erika Linke, president of ACRL, said.

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