
|
Traditional Media Vs. Digital Media
|
Although we consider ourselves on board and moving with the digital age, there are some areas that are taking longer to evolve. One such area is the transition of traditional media metrics online. Most marketers realize the need to integrate online, but struggle with the actual process.
More Videos |
| Recent Software |
|
MemStat
Application that monitors the memory status, RAM, and memory. |
|
FreeOTFE Explorer
FreeOTFE Explorer is a program that allows encrypted volumes. |
|
iTraffic Monitor
iTraffic Monitor is a tool that provides real time graph. |
|
|
 |
Google's Mayer Testifies on Future of Journalism
By Chris Crum
Marissa Mayer, Vice President of Search and User Experience at Google is testifying on Capitol Hill today before the Senate Subcommittee on Communications, Technology, and the Internet.
She will discuss the ways innovation can help preserve journalism, and how Google is "doing its part by driving significant traffic to online news publishers, by helping them generate revenue through advertising, and by providing tools and platforms that enable them to reach millions of people," as the company describes it on the Google Public Policy Blog.
Google has made Mayer's entire testimony available for download (pdf). "Every day, millions of people search the web for relevant answers to their questions," says Mayer. "In response, search engines strive to connect each user with the right results, and those results can come in any number of different forms: a web page, an image, a video, a map, or a news story - something of particular relevance to today's hearing."
"In each of those cases, search engines play the role of connecting users with high-quality content -- often journalistic -- ultimately sending traffic to the publisher's website. Google is one such search engine that people use to find answers online," she adds.
Click to Read More
|
|
|
|